Supreme Master TV: A new free to air satellite channel has just made its appearance on Hot Bird; it’s Supreme Master Television, which is diffused from California.

This new channel intends to turn the habits of the television viewing public upside down by offering “positive” programming. Dedicated to spirituality, art and love, this channel aims to bring to the forefront world news about courageous and compassionate charitable work, ecology programs, and animal rights. In order to ensure its diffusion in Europe, this American channel has reached an agreement with Media & Broadcast, a division of T-Systems. The latter furnishes satellite service to SMTV and places at its disposition a network of fibre optics, permitting the transmission of the signal to Hot Bird. The channel’s studios, located in Arcadia, California, diffuse signals towards the tele diffuser network of T-Systems.

The signals are next retransmitted to Germany by fibre optics, and then sent by satellite from its earth station in Frankfurt to Hot Bird. “We are happy that SMTV has decided to place their trust in T-Systems, and are proud to be able to contribute to the emergence of a new type of television programming in Europe” stated Jennifer Racine, the Director of the Sells Department of Video/Satellite/Multimedia.

The goal of the channel is “to inspire the television viewers to live virtuously and to share refreshing local and world news while, at the same time, inciting the human spirit to soar above  daily reoccurring problems via the wings of intriguing spiritual truths and out of the ordinary programs.”

By concentrating uniquely on contents which it labels as positive, Supreme Master Television presents programs that are “heart-warming, which include inspiring news bulletins; reports dedicated to important charity work that exemplifies courage and compassion; programs on the environment; and animal companions....” The programs are in English with German and French subtitles. Among the programs that will be presented under the antenna of Supreme Master Television, let us mention, amongst others, Noteworthy News, Words of Wisdom, A Journey through Aesthetic Realms (a highly praised and long-running program, which is broadcast in the United States), as well as Animal World. Noteworthy News presents uplifting local and world news, bringing positive activities to the forefront and making the public more aware of important social issues. Words of Wisdom contains lectures as well as conferences of the  Supreme Master Ching Hai.

A Journey through Aesthetic Realms is an entertainment program which presents lively shows originating from different locations throughout the world. Vegetarianism, a way of life full of virtue, is the cooking program in which SMTV will demonstrate, through the medium of a cuisine class, why and how to lead a vegetarian life.

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